
— who we are
Founded 2019. Built on a single observation: providers were getting strategy without execution, or leads without operational readiness. MAGNA built the model that fixes both.
— mission
— how we operate
MAGNA operates as a systems and program design partner. We don't hand over a framework and leave. We build, embed, and optimise — until the system runs without us.
01
Participant-first growth
Growth must improve outcomes for people with disabilities, not compromise them. Every system we build starts here.
02
Systems over short-term tactics
Sustainable growth comes from structured systems. Ad hoc marketing and reactive compliance both lead to the same place: fragility.
03
Operational maturity before scale
Growth must align with staffing, compliance, and service capacity. We don't sell you referrals you can't service.
04
Ethical and values-driven delivery
All strategies prioritise dignity, choice, and safety. This is non-negotiable across every engagement.
01 Participant-first growth
Growth must improve outcomes for people with disabilities, not compromise them. Every system we build starts here.
02 Systems over short-term tactics
Sustainable growth comes from structured systems. Ad hoc marketing and reactive compliance both lead to the same place: fragility.
03 Operational maturity before scale
Growth must align with staffing, compliance, and service capacity. We don't sell you referrals you can't service.
04 Ethical and values-driven delivery
All strategies prioritise dignity, choice, and safety. This is non-negotiable across every engagement.
— Leadership

Loma Naser
Co-Founder & Director — Strategy & Systems
A data-driven strategist with a background spanning Big 4 consulting, internal audit leadership, and disability sector transformation. Former Chief Internal Auditor for a listed company. Experience across Australia, USA, and the Middle East. Specialist in translating data into growth and operational strategy — with a systems-level perspective that runs through everything MAGNA does.
eY strategy advisroy
chief internal auditor
qial certified
CIA
NDIS specialist
anpa member
ey strategy
chief internal auditor
qial certified
CIA
NDIS specialist
anpa member

Bashar Ashhab
Director — Risk, Finance & Governance
Over 15 years across consulting, governance, and public-sector transformation. Former EY and BCG-environment engagements. Certified Fraud Examiner. Experience in national budgeting programs, digital finance transformation, and large-scale operational restructures. Specialises in translating strategic frameworks into practical, scalable, and risk-aligned delivery models.
eY experience
bcg environment
publi
certified fraud examiner
public sector
financial strategy
ey experience
bcg environment
certified fraud examiner
public sector
financial strategy
— partnerships
MAGNA operates through a partnership-led model, enabling integration across service systems and strengthening eligibility for funded programs.
research
Macquire University
Joint research initiative on NDIS provider and participant insights. Data-driven program design and evidence-informed evaluation frameworks.
advocacy
ANPA · PWDA · SCIA
Policy roundtables, co-design engagement, and content partnerships with leading disability advocacy organisations at the national level.
research
Hospital Network (400+)
Active liaison network covering Monash Health, Alfred Health, Royal Melbourne, St Vincent's, Austin Hospital, and 400+ discharge planner contacts.
80+
PROVIDER CLIENTS GLOBALLY
5★
GOOGLE REVIEWS
#1
DISABILITY CONTENT CREATOR
1M+
CONTENT VIEWS
80+ PROVIDER CLIENTS GLOBALLY
5★ GOOGLE REVIEWS
#1 DISABILITY CONTENT CREATOR
1M+ PROVIDER CLIENTS GLOBALLY